The first layer of words sets the design for the total of all layers. And, meaning matters. Even though the literal text turns more to design then to reading matter, the essence of the word remains. Words can be read, changed, exchanged, erased, written using various means on enumerable surfaces, but the first word stays, is imprinted into the whole of the art. Therefore, trust the language used to form the base of what is seen when the sound of writing is over. In this case, Country Club Bank has stated well it's basic principles which I replayed as the only text for this piece beginning with "Strength Trust Stability: Where roots run deep, relationships grow strong."